No, no, not our store. That’s in the same location in downtown Grass Valley where we’ve been for over 30 years now. We do however have a new website, and our blog is now incorporated into it. Look for us from now on here. All the older posts will be there too, so don’t worry, you won’t miss a thing!
Today marks the halfway point of the month of November–although the weather has felt far more like early September, hasn’t it? The one day that I wore a sweater this week, I was far too warm. What a nice problem to have in November: a string of sunny days. This morning I had the opportunity to watch my daughter receive a character award, for compassion. Isn’t that a great reason to get an award? She was delighted to be recognized, and she beamed as she shook her teacher’s hand.
I do love the holiday season, and especially the Thanksgiving reminder to be grateful for what we have. In the next few weeks we will be hosting a few giveaways on our Facebook page, here, to say thank you to all of you, our loyal customers. You are the reason that we are in business, and November is a good season to pause for a minute and say thank you. Today I am thankful for another blue sky day, gold leaves that crunch underfoot, and a little girl’s joy.
This week we have a Hawaiian offering for you, from the island of Maui. These arabica typica beans are grown on a large estate just north of Lahaina. You can visit their website here, and they have a YouTube video of the process from farm to cup here. The video is particularly interesting, because it shows both a wet-processed coffee and a natural coffee, as we discussed with our two Balinese options last week. Keep in mind that this is a first world operation, very mechanized, and very different from the small farm and hand picking method used in much of the world.
This Maui Grown is brought in green, as are all of our coffees, and roasted right here in our store. It has a medium body, bright clean flavor and it cools to chocolate tones. This comes one hundred percent from Maui, and it is the only plantation on Maui, so it’s a unique bean. If you love the smooth flavor of a Kona coffee, you’re sure to love this Maui Grown too.
Enjoy a cup on us today by using the code thank you*. In other news, we have had so many requests for Eggnog Lattes that we started serving them early this year. Eggnog Lattes, Peppermint Mochas, Hot Apple Cider and Hot Chocolate with Mini Marshmallows are all being offered now. While the weather is still good, come on in and try your favorite holiday drink. I’ll be sipping Maui coffee this week, and enjoying memories of our Hawaiian trip last January. Cheers!
*Code good for one free 12 ounce cup of Maui Coffee. Code expires on 11.21.13. Limit one free cup per customer please. Valid only at Carolines Coffee Roasters, 128 S. Auburn Street, Grass Valley, CA. Code/Offer has no cash value.
Carolines Coffee, Carolines Coffee Roasters, Downtown Grass Valley, Free Coffee, gift basket, giveaway, Holiday Open House, natural coffee, old friends, Organic Balinese, washed coffee, Weekly Newsletter
I had the loveliest time last night, chatting with two old friends. The three of us have known each other over twenty years, since our high school days. There is nothing quite like the comfort of talking to other mothers who know your mother, know your family, know your story and your history. You don’t spend time explaining: you get to move immediately to the heart level and talk about how you are really doing. It is so refreshing for all three of us to get to connect as friends, mothers, wives and women. What a privilege to get together with these two women.
We have discovered that at this time in our lives, the easiest time to get together is after the kids are in bed, in the evening. And even then we can only make our schedules coincide every third month or so. For years we met over coffee, and perhaps someday we will again. In the meantime I will drink to Lindsey and Betsy this week as I enjoy my morning cup of coffee.
You too can drink to friends old and new this week with some great locally roasted coffee. How is that for a segue? We’ve got a fun coffee option for you today. Last week I wrote about how our Organic Timor is a wet-processed bean. Well this week Trace, our roaster, decided to let you taste the difference that processing can make to a coffee. We have two Balinese coffees brewed this week (#2 and #3 in the pump pots), and the biggest difference between them is that one is a natural, or dry-processed coffee, while the other is a washed bean.
With a wet-processed bean, as we discussed last week, the fruit is removed by washing before the bean is dried. In dry-processing, the red cherry is left intact while drying. This causes a natural fermentation to occur, and a natural coffee tends to have much fruitier flavors when it is brewed. These two Organic Balinese coffees prove this to be true, with the washed one (#3) tasting bold and full-bodied, like a classic Indonesian coffee. The natural (#2) has notes of fruit, wine and berries.
We are doing something different this week with our free cup, so that you can sample both of these coffees. When you use the code red cherry*, we will give you two four ounce cups, so that you can try these side by side. If you come in tomorrow, you will also be able to participate in the downtown Holiday Open House event. Over thirty participating merchants, including yours truly, will be kicking off the holiday season with promotions, sales, and fun activities. We will be giving away the gift basket pictured above (full of gourmet goodies!) to one lucky winner. You can enter your name tomorrow, and we’ll choose the winner on Monday. Good luck!
*Code good for two four ounce cups of Organic Balinese: one washed and one natural. Code expires on 11.14.13. Limit one time per week per customer please. Valid only at Carolines Coffee Roasters, 128 S. Auburn Street, Grass Valley, CA. Code/Offer has no cash value.
Happy November! November always seems like the start of the holiday season to me. It’s not here yet, but the early birds are beginning to think about Christmas. Yesterday we had a blast celebrating Halloween with all the preschoolers who showed up for the Downtown Trick-or-Treat event. There were some mighty cute costumes, some of which you can spot on our Facebook page here. My favorite was a little puppet, who was so well supported that her dad could actually pick her up.
This week’s coffee is from the country of East Timor, a brand new country, having established independence from Indonesia in 2002 (see the BBC country profile here). East Timor has had its tumultuous times in the last eleven years, but these farmers have persevered, succeeding in bringing their coffee to an American market. This coffee is from a cooperative of small farms, and is grown at high altitude.
Fair Trade Organic Timor is a washed arabica green bean, which we also refer to as wet-processed. This means that water is used to remove the fruit from the bean, as opposed to a dry-processed coffee, where the fruit remains intact. Once the fruit is removed, these beans are sun-dried, in the traditional method. The processing method can change the flavor of the coffee, so the method used will effect what you taste when you drink this Timor.
This Timor has a tangy sweetness, which cools into cocoa tones. You can emphasize the chocolate flavors if you try it with a piece of Halloween candy, like I did yesterday. We brewed a French press to sample it right out of the roaster, and while everyone else noted a pleasant acidity, and sweet fruity tones, I was tasting chocolate with each sip. With or without a chocolate bar, you can’t go wrong with this East Timor coffee. It’s easy to drink, with less body than last week’s Sumatra.
You can try this Fair Trade Organic Timor on us this week by using the code Halloween candy*. You might sound a little out of date for the first week of November, but you’ll get a free cup of coffee out of the deal. I hope that you enjoy this shiny new month and stay open to possibility and change this next week. Tomorrow we’ll be busy with all kinds of kid events, so we’ll definitely start the day with a good dose of coffee. Enjoy!
*Code good for one free 12 ounce cup of Fair Trade Organic Timor. Code expires on 11.07.13. Limit one free cup per customer please. Valid only at Carolines Coffee Roasters, 128 S. Auburn Street, Grass Valley, CA. Code/Offer has no cash value.